Page updated: July 2023

Clinical testing and User perception trials took place in the USA and UK respectively; and was monitored by an independent testing lab. The participants’ ages ranged from 35-52 with varied skin concerns and skin tones as per the Fitzpatrick scale 1-6.

 

Safety testing was performed in-vitro at a different lab in the USA. This test utilises artificial human tissue (micro-tissue) to determine the skin irritation potential of our products, making us 100% animal cruelty free.

 

Initial In-vitro testing for skin irritation on new formulations are conducted in the UK through some of our ingredient suppliers in the UK

Based on an 8 week clinical test study of 12 participants aged between 35 and 49, female, skin Fitzpatrick scales 1-6, with different types of hyperpigmentation on their face. Visia photos wre taken at 4 and 8 weeks. The photo above is of Subject 3, after 8 weeks. *Results will vary from person-to-person*

Super Brightening Serum

CLINICAL TEST TRIAL RESULTS

**USER TRIAL/ CONSUMER PERCEPTION RESULTS

37% reduction in hyperpigmentation after 8 weeks

Clinically proven to improve general skin texture by 42%

Average 27% reduction in pore size on all 12 participants

** 90% agreed complexion looked brighter, fresher and youthful

**Based on a 12-week Consumer Perception Study of 30 participants aged between 35 and 50, female, skin Fitzpatrick scales 1-6, with blemishes, dry, tired looking skin and uneven texture.

Superior Barrier Cream

CLINICAL TEST TRIAL RESULTS

**USER TRIAL/ CONSUMER PERCEPTION RESULTS


**83% agree that Superior Cream lessens the appearance of unwanted redness of the skin.
**85% agree that Superior Cream visibly diminishes size and redness of acne blemishes.

**99% agree skin appears healthier.
**55% agree scars look noticeably reduced in just  4 weeks
**85% agree skin discolouration is diminished and skin looks more even.
**65% agree that Superior Cream improves the appearance of damage from sun exposure.

**Based on a 12-week Consumer Perception Study of 20 participants aged between 40 and 50, female, skin Fitzpatrick scales 1-6, with fine lines/ crows feet and/or puffiness around their eyes

Eye Contour Gel Cream

CLINICAL TEST TRIAL RESULTS

**USER TRIAL/ CONSUMER PERCEPTION RESULTS


**89% agree the overall appearance of the eye area is improved after use.
**66% agree under-eye puffiness is visibly reduced.
**83% agree dark circles and under-eye bags look noticeably reduced.

**89% agree the eye area appears more youthful after use
**95% agree crow’s feet look noticeably reduced.
**74% agree the appearance of fine lines and wrinkles is diminished.